How to Thank Your Donors: Stop Focusing on the Money!

Thank You Card

Before you can ask for a major gift, you need to focus on gratitude. Stop thinking of your donors as ATM machines and really focus on them as people. Think about what they do for your organization. They don’t simply give money. They save lives. They feed the hungry and house the homeless. They educate… Continue »

Exceed Your Fundraising Goals in the New Year

Are you prepared to fundraise in the New Year? Will you meet, or even exceed, last year’s fundraising goals? How much more could you raise with a few changes to your plan? Follow these 10 steps and I guarantee you’ll leave last year in the dust. 1. Start by setting some goals. As the saying… Continue »

8 Simple Steps to Create an Outstanding Development Office

Raising More With Less

Whether it’s your first day on the job at a new organization, or you’ve been at your organization for many years, you’re reading this because you want guidance on how to get your development shop off on the right footing, or significantly improve an existing one. If you fall into the latter category, do not… Continue »

A New Resource for Donor-Centered Planned Giving

Donor-Centered Planned Gift Marketing

As a consultant, I try to stress the importance of having a planned giving program to all of my clients, regardless of the size or capacity of the nonprofit I’m working with. However, other priorities often get moved to the top of the list and planned giving gets moved to the back burner. But it… Continue »

Creating a 60 Day Fundraising Plan: Days 31-60

To get your year off to a strong start, I’ve prepared a 60 Day Fundraising Plan to ensure your fundraising efforts are successful. Having a fundraising plan in place is critical to your success. Missed the first two posts in this series? Go back and check them out: Creating a 60 Day Fundraising Plan: Days… Continue »

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