A no-nonsense approach to fundraising and managing your nonprofit
If you’ve been following the Major Gifts Challenge, we’re getting closer and closer to asking for a gift. And if you haven’t been following along, it’s never too late to start! Let’s take another quick look at the four stages of the fundraising cycle. 1. Identification Congratulations! You’ve already identified your top prospective donors. 2.… Continue »
Looking for major gifts for your cause? The key lies in building relationships with your top 20 prospective donors. Don’t have a top 20 list yet? Check out the previous posts in the Major Gifts Challenge to get yourself caught up. The Art of Building Relationships Fundraising is about relationships. The relationship-building stage of the… Continue »
Do You Know Who Your Donors Are? If you want to be successful at Major Gifts fundraising, a crucial step is to identify who you will ask. We’ve already gone over some of the other “getting started” steps, including committing to getting more major gifts (i.e., taking the Major Gifts Challenge), and determining the size… Continue »
Before you can ask for a major gift, you need to focus on gratitude. Stop thinking of your donors as ATM machines and really focus on them as people. Think about what they do for your organization. They don’t simply give money. They save lives. They feed the hungry and house the homeless. They educate… Continue »
Congratulations on making the commitment to take the Major Gifts Challenge! If you missed the first post, click the link below: Be Rich and Famous: Take the Major Gifts Challenge Are you ready to start raising major gifts? Good! What is a Major Gift? The first step is to define what a “Major Gift” is… Continue »
Individual Giving